{"id":3860,"date":"2025-04-02T14:37:50","date_gmt":"2025-04-02T12:37:50","guid":{"rendered":"https:\/\/buildingvirtuality.com\/?p=3860"},"modified":"2025-04-02T14:55:36","modified_gmt":"2025-04-02T12:55:36","slug":"mckinsey_company_2025","status":"publish","type":"post","link":"https:\/\/buildingvirtuality.com\/en\/mckinsey_company_2025\/","title":{"rendered":"Digital Twins McKinsey &#038; Company 2025"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3860\" class=\"elementor elementor-3860\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<header class=\"elementor-section elementor-top-section elementor-element elementor-element-bc333ae elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc333ae\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d30800d\" data-id=\"d30800d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7748e08 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"7748e08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"Mckinsey\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NDAxNCwidXJsIjoiaHR0cHM6XC9cL2J1aWxkaW5ndmlydHVhbGl0eS5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzAzXC9NY2tpbnNleS5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"409\" src=\"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey-768x409.png\" class=\"attachment-medium_large size-medium_large wp-image-4014\" alt=\"\" srcset=\"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey-768x409.png 768w, https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey-300x160.png 300w, https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey-1024x546.png 1024w, https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey-18x10.png 18w, https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png 1276w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dbb34e animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1dbb34e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Digital Twins McKinsey&amp;Company <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d596fc3 elementor-widget elementor-widget-text-editor\" data-id=\"d596fc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<section><h4><span class=\"TextRun SCXW190298604 BCX8\" lang=\"NL-NL\" xml:lang=\"NL-NL\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW190298604 BCX8\">Digital <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW190298604 BCX8\">Twins: The key to smart product development<\/span><\/span><\/h4><\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-799f996 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"799f996\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0204c95\" data-id=\"0204c95\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e5f47c elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"9e5f47c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-user\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0793df3\" data-id=\"0793df3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc769c8 elementor-widget elementor-widget-text-editor\" data-id=\"dc769c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Jan Kamphuis<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-9f68f48 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9f68f48\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-bcb56ff\" data-id=\"bcb56ff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-219c360 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"219c360\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"far fa-calendar-alt\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dabc128\" data-id=\"dabc128\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d81296 elementor-widget elementor-widget-text-editor\" data-id=\"4d81296\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>19 maart 2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc5b17f elementor-widget elementor-widget-button\" data-id=\"dc5b17f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/04\/digital-twins-the-key-to-smart-product-development.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download hier<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-141e3b0 elementor-widget elementor-widget-text-editor\" data-id=\"141e3b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Digital-twin-technologie\u00ebn kunnen bedrijven helpen sneller betere projecten te realiseren. Ze kunnen ook het werk van projectontwikkeling transformeren.<\/span>&nbsp;<br><i><span data-contrast=\"auto\">by Roberto Argolini, Federico Bonalumi, Johannes Deichmann, and Stefania Pellegrinelli<\/span><\/i><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Focus in het artikel van Mac Kinsey is op Product Ontwikkeling. In deze post breng ik een vertaling aan naar de Bouwkolom en Project Ontwikkeling.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Aanleidingen en implementatie stappen Digital Twin in de Bouwkolom<\/span><\/b><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Aanleiding 1; Betere projecten<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Eisen; 1 projecten hebben steeds meer behoefte aan prestatieverbeteringen en functies die de integratie van complexe en nieuwe technologie\u00ebn vereisen. 2 projecten van de volgende generatie moeten duurzamer zijn.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Aanleiding 2; de Project-ontwikkel kosten laag houden<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Reactie; verder gaan met digitalisering. Interactie met of het aanpassen van een project in een virtuele wereld (Digital Twin) kan sneller, gemakkelijker en veiliger zijn dan in de echte wereld. Dit om project ontwikkelingsprocessen te versnellen en de resultaten te verbeteren, terwijl de kosten worden verlaagd.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Implementatie stappen<\/span><\/b><span data-contrast=\"auto\">; Proces veranderingen en verbeteringen<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Focus<\/span><\/b><span data-contrast=\"auto\"> in het artikel van Mac Kinsey is op Product Ontwikkeling met Drie belangrijke dimensies: het niveau van modellering en verfijning van de gegevens&nbsp;<\/span> <span data-contrast=\"auto\">, de fysieke <\/span><i><span data-contrast=\"auto\">reikwijdte <\/span><\/i><span data-contrast=\"auto\">van de tweeling en de delen van de <\/span><i><span data-contrast=\"auto\">waardeketen&nbsp;<\/span><\/i><span data-contrast=\"auto\"> die deze omvat (tabel). Deze dimensies passen, met een beetje goede wil <\/span><span data-contrast=\"auto\"><img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\ude09\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/svg\/1f609.svg\"><\/span><span data-contrast=\"auto\">, ook op <\/span><b><span data-contrast=\"auto\">Projectontwikkeling<\/span><\/b><span data-contrast=\"auto\"> in de Bouwkolom.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">De scope van de Digital Twin versus de trapsgewijze invoer van opzetten van Digital Twins; de beschrijving die Mac Kinsey maakt is geschikt voor Manufacturing. In de tabel hieronder vertaald naar de Bouwkolom&nbsp;<\/span><span data-ccp-props=\"{}\"><\/span><\/p>\n<p><\/p>\n<p><b><span data-contrast=\"auto\">Digital Twins kunnen werken op een toenemend niveau van waardeketen inclusie, reikwijdte en verfijning.<\/span><\/b><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<table data-tablestyle=\"MsoTableGrid\" data-tablelook=\"1184\" aria-rowcount=\"3\">\n<tbody>\n<tr aria-rowindex=\"1\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Waardeketen<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Engineering:&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Van projectdefinitie<\/span>&nbsp;<br><span data-contrast=\"none\">tot validatie en vrijgave<\/span>&nbsp;<br><span data-contrast=\"none\">voor realisatie<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Project uitvoering:<\/span>&nbsp;<br><span data-contrast=\"none\">omvat een project, zijn systemen <\/span>&nbsp;<br><span data-contrast=\"none\">en zijn componenten. Met een integraal model en deelleveranciers verantwoordelijkheid voor hun eigen deel-model.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Service:&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Maintenance en Support.&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">T<\/span><span data-contrast=\"none\">ot en met<\/span>&nbsp;<br><span data-contrast=\"none\">het einde van de levensduur en recycling<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"2\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Draagwijdte<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Project definitie op architectuur niveau&nbsp;<\/span><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Integraal Realisatie model inclusief Bim4 en Bim5 niveau <\/span>&nbsp;<br><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Service op Product: installatie instandhouding bepalende elementen <\/span><span data-contrast=\"none\">op LOD 5 niveau. Inclusief gevirtualiseerde instructies<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;335551550&quot;:2,&quot;335551620&quot;:2}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<\/tr>\n<tr aria-rowindex=\"3\">\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Verfijning<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Data fundamenteel: <\/span>&nbsp;<br><span data-contrast=\"none\">Basis voor omzetten naar contractmodel. Een virtuele oplevering als basis voor verdere verfijning naar een realisatie model.&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Traditionele simulatie: <\/span>&nbsp;<br><span data-contrast=\"none\">gebruik van bijvoorbeeld plan simulatietools<\/span>&nbsp;<br><span data-contrast=\"none\">om analyses van<\/span>&nbsp;<br><span data-contrast=\"none\">ontwerp alternatieven uit te voeren<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Geautomatiseerde<\/span>&nbsp;<br><span data-contrast=\"none\">ontwerp toetsing. G<\/span><span data-contrast=\"none\">ebruik van<\/span>&nbsp;<br><span data-contrast=\"none\">simulaties van bv luchtstromen in kantoor gebouwen of doorstroom simullaties op trein-stations.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Voorspellende analyses en machine learning-technologie<\/span>&nbsp;<br><span data-contrast=\"none\">om geautomatiseerde<\/span>&nbsp;<br><span data-contrast=\"none\">simulatieverfijningen<\/span>&nbsp;<br><span data-contrast=\"none\">uit te voeren<\/span>&nbsp;<br><span data-contrast=\"none\">en automatisch<\/span>&nbsp;<br><span data-contrast=\"none\">geoptimaliseerde resultaten te produceren. Op zowel te verwachten eind resultaat als op realisatie alternatieven.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<td data-celllook=\"0\">\n<p><span data-contrast=\"none\">Predictive maintenance;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Closed-loop real-world<\/span>&nbsp;<br><span data-contrast=\"none\">link: <\/span><span data-contrast=\"none\">gebruik van meerdere<\/span>&nbsp;<br><span data-contrast=\"none\">geavanceerde<\/span>&nbsp;<br><span data-contrast=\"none\">simulatiemodellen die<\/span>&nbsp;<br><span data-contrast=\"none\">dynamisch reageren op veranderende meet resultaten bijvoorbeeld viasensortechnolgie op installaties,&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b><span data-contrast=\"auto\">Digital Twins; stand van vandaag in de Bouwkolom<\/span><\/b><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">(Verschil in stand; gebouw versus tunnel of treinstation.)<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<ol>\n<li><span data-contrast=\"auto\"> Digital Twins bieden een risicovrije omgeving voor projectontwikkeling, waardoor ontwerp- en engineeringteams meer ontwerpopties kunnen verkennen. En beter in staat zijn om de onderlinge verhoudingen en afhankelijkheden van de verschillende discipline modellen op elkaar af te stemmen.<\/span><\/li>\n<li><span data-contrast=\"auto\"> Digital Twins verbeteren in en voorafgaand aan de realisatie fase het testen en valideren van werksituaties bijvoorbeeld op veiligheid en kwaliteit. Waardoor risico\u2019s worden voorkomen en faalkosten worden beperkt.&nbsp;<\/span><\/li>\n<li><span data-contrast=\"auto\"> Digital Twins bieden meer inzicht in project realisatie verloop en in gebruik en instandhouding . Ingenieurs kunnen as-build\/as-planned digitaltwin-modellen gebruiken om de status van elk onderdeel van het project plan op elk moment te bewaken en om complexe communicatie gevoelige interacties tussen project modellen te traceren en aan te pakken..<\/span><\/li>\n<li><span data-contrast=\"auto\"> Digitale tweelingen maken het mogelijk om real-world gegevens te transformeren naar product\/project verbeteringen door de impact van voorgestelde ontwerpwijzigingen te simuleren met behulp van gegevens die zijn verzameld van product\/project uit&nbsp; het veld.<\/span><\/li>\n<\/ol>\n<p><span data-contrast=\"auto\">Een As-Build digitale tweeling die tijdens de project realisatie wordt gecre\u00eberd, stelt bedrijven in staat een reeks aftermarket-diensten met toegevoegde waarde aan te bieden, waaronder voorspellend onderhoud en optimalisatie van de prestaties tijdens het gebruik.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Download McKinsey&nbsp; <\/span><b><span data-contrast=\"auto\">Digital twins: The key to smart product development&nbsp;&nbsp;&nbsp; (link aanbrengen)<\/span><\/b><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Dit is de eerste helft van de omzetting van Product\/Productie naar Bouw\/Project van het McKinsey rapport.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/header>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Digital Twins McKinsey&amp;Company Digital Twins: The key to smart product development Jan Kamphuis 19 maart 2025 Download hier Digital-twin-technologie\u00c3\u00abn kunnen bedrijven helpen sneller betere projecten te realiseren. Ze kunnen ook het werk van projectontwikkeling transformeren.&nbsp;by Roberto Argolini, Federico Bonalumi, Johannes Deichmann, and Stefania Pellegrinelli&nbsp; Focus in het artikel van Mac Kinsey is op Product Ontwikkeling. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4014,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-3860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog_post"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Twins McKinsey &amp; Company 2025 - Building Virtuality<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buildingvirtuality.com\/en\/mckinsey_company_2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Twins McKinsey &amp; Company 2025 - Building Virtuality\" \/>\n<meta property=\"og:description\" content=\"Digital Twins McKinsey&amp;Company Digital Twins: The key to smart product development Jan Kamphuis 19 maart 2025 Download hier Digital-twin-technologie\u00c3\u00abn kunnen bedrijven helpen sneller betere projecten te realiseren. Ze kunnen ook het werk van projectontwikkeling transformeren.&nbsp;by Roberto Argolini, Federico Bonalumi, Johannes Deichmann, and Stefania Pellegrinelli&nbsp; Focus in het artikel van Mac Kinsey is op Product Ontwikkeling. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/buildingvirtuality.com\/en\/mckinsey_company_2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Building Virtuality\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-02T12:37:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-02T12:55:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1276\" \/>\n\t<meta property=\"og:image:height\" content=\"680\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Keesjan Nijman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Keesjan Nijman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/\"},\"author\":{\"name\":\"Keesjan Nijman\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#\\\/schema\\\/person\\\/195f43828a671746524d694d7ac58243\"},\"headline\":\"Digital Twins McKinsey &#038; Company 2025\",\"datePublished\":\"2025-04-02T12:37:50+00:00\",\"dateModified\":\"2025-04-02T12:55:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/\"},\"wordCount\":764,\"publisher\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/buildingvirtuality.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mckinsey.png\",\"articleSection\":[\"Blog_post\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/\",\"url\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/\",\"name\":\"Digital Twins McKinsey & Company 2025 - Building Virtuality\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/buildingvirtuality.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mckinsey.png\",\"datePublished\":\"2025-04-02T12:37:50+00:00\",\"dateModified\":\"2025-04-02T12:55:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#primaryimage\",\"url\":\"https:\\\/\\\/buildingvirtuality.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mckinsey.png\",\"contentUrl\":\"https:\\\/\\\/buildingvirtuality.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/Mckinsey.png\",\"width\":1276,\"height\":680},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/mckinsey_company_2025\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/buildingvirtuality.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital Twins McKinsey &#038; Company 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#website\",\"url\":\"https:\\\/\\\/buildingvirtuality.com\\\/\",\"name\":\"Building Virtuality\",\"description\":\"Brengt jouw 3D-Cad tot leven\",\"publisher\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/buildingvirtuality.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#organization\",\"name\":\"Building Virtuality\",\"url\":\"https:\\\/\\\/buildingvirtuality.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/buildingvirtuality.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/BV_Logo_Large.png\",\"contentUrl\":\"https:\\\/\\\/buildingvirtuality.com\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/BV_Logo_Large.png\",\"width\":982,\"height\":521,\"caption\":\"Building Virtuality\"},\"image\":{\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/building-virtuality\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/buildingvirtuality.com\\\/#\\\/schema\\\/person\\\/195f43828a671746524d694d7ac58243\",\"name\":\"Keesjan Nijman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ed7701c5d4f4b82dd6285a2c7c49eef4fe6990e63837a2ca175664d2a88705ae?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ed7701c5d4f4b82dd6285a2c7c49eef4fe6990e63837a2ca175664d2a88705ae?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ed7701c5d4f4b82dd6285a2c7c49eef4fe6990e63837a2ca175664d2a88705ae?s=96&d=mm&r=g\",\"caption\":\"Keesjan Nijman\"},\"url\":\"https:\\\/\\\/buildingvirtuality.com\\\/en\\\/author\\\/k-nijman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Digital Twins McKinsey & Company 2025 - Building Virtuality","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/buildingvirtuality.com\/en\/mckinsey_company_2025\/","og_locale":"en_GB","og_type":"article","og_title":"Digital Twins McKinsey & Company 2025 - Building Virtuality","og_description":"Digital Twins McKinsey&amp;Company Digital Twins: The key to smart product development Jan Kamphuis 19 maart 2025 Download hier Digital-twin-technologie\u00c3\u00abn kunnen bedrijven helpen sneller betere projecten te realiseren. Ze kunnen ook het werk van projectontwikkeling transformeren.&nbsp;by Roberto Argolini, Federico Bonalumi, Johannes Deichmann, and Stefania Pellegrinelli&nbsp; Focus in het artikel van Mac Kinsey is op Product Ontwikkeling. [&hellip;]","og_url":"https:\/\/buildingvirtuality.com\/en\/mckinsey_company_2025\/","og_site_name":"Building Virtuality","article_published_time":"2025-04-02T12:37:50+00:00","article_modified_time":"2025-04-02T12:55:36+00:00","og_image":[{"width":1276,"height":680,"url":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png","type":"image\/png"}],"author":"Keesjan Nijman","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Keesjan Nijman","Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#article","isPartOf":{"@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/"},"author":{"name":"Keesjan Nijman","@id":"https:\/\/buildingvirtuality.com\/#\/schema\/person\/195f43828a671746524d694d7ac58243"},"headline":"Digital Twins McKinsey &#038; Company 2025","datePublished":"2025-04-02T12:37:50+00:00","dateModified":"2025-04-02T12:55:36+00:00","mainEntityOfPage":{"@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/"},"wordCount":764,"publisher":{"@id":"https:\/\/buildingvirtuality.com\/#organization"},"image":{"@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#primaryimage"},"thumbnailUrl":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png","articleSection":["Blog_post"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/","url":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/","name":"Digital Twins McKinsey & Company 2025 - Building Virtuality","isPartOf":{"@id":"https:\/\/buildingvirtuality.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#primaryimage"},"image":{"@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#primaryimage"},"thumbnailUrl":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png","datePublished":"2025-04-02T12:37:50+00:00","dateModified":"2025-04-02T12:55:36+00:00","breadcrumb":{"@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#primaryimage","url":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png","contentUrl":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2025\/03\/Mckinsey.png","width":1276,"height":680},{"@type":"BreadcrumbList","@id":"https:\/\/buildingvirtuality.com\/mckinsey_company_2025\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/buildingvirtuality.com\/"},{"@type":"ListItem","position":2,"name":"Digital Twins McKinsey &#038; Company 2025"}]},{"@type":"WebSite","@id":"https:\/\/buildingvirtuality.com\/#website","url":"https:\/\/buildingvirtuality.com\/","name":"Building Virtuality","description":"Brengt jouw 3D-Cad tot leven","publisher":{"@id":"https:\/\/buildingvirtuality.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/buildingvirtuality.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/buildingvirtuality.com\/#organization","name":"Building Virtuality","url":"https:\/\/buildingvirtuality.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/buildingvirtuality.com\/#\/schema\/logo\/image\/","url":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2024\/09\/BV_Logo_Large.png","contentUrl":"https:\/\/buildingvirtuality.com\/wp-content\/uploads\/2024\/09\/BV_Logo_Large.png","width":982,"height":521,"caption":"Building Virtuality"},"image":{"@id":"https:\/\/buildingvirtuality.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/building-virtuality\/"]},{"@type":"Person","@id":"https:\/\/buildingvirtuality.com\/#\/schema\/person\/195f43828a671746524d694d7ac58243","name":"Keesjan Nijman","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/ed7701c5d4f4b82dd6285a2c7c49eef4fe6990e63837a2ca175664d2a88705ae?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ed7701c5d4f4b82dd6285a2c7c49eef4fe6990e63837a2ca175664d2a88705ae?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ed7701c5d4f4b82dd6285a2c7c49eef4fe6990e63837a2ca175664d2a88705ae?s=96&d=mm&r=g","caption":"Keesjan Nijman"},"url":"https:\/\/buildingvirtuality.com\/en\/author\/k-nijman\/"}]}},"_links":{"self":[{"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/posts\/3860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/comments?post=3860"}],"version-history":[{"count":15,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/posts\/3860\/revisions"}],"predecessor-version":[{"id":4083,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/posts\/3860\/revisions\/4083"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/media\/4014"}],"wp:attachment":[{"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/media?parent=3860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/categories?post=3860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buildingvirtuality.com\/en\/wp-json\/wp\/v2\/tags?post=3860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}