{"id":2230,"date":"2024-08-29T14:23:22","date_gmt":"2024-08-29T12:23:22","guid":{"rendered":"https:\/\/buildingvirtuality.com\/?page_id=2230"},"modified":"2025-11-03T12:56:30","modified_gmt":"2025-11-03T11:56:30","slug":"nieuws_mckinsey","status":"publish","type":"post","link":"https:\/\/buildingvirtuality.com\/en\/nieuws_mckinsey\/","title":{"rendered":"McKinsey Technology Trends"},"content":{"rendered":"
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McKinsey Technology Trends<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Benieuwd naar de mogelijkheden van AR, VR, MR en XR? Uit mijn praktijk voeg ik toe aan de Mc Kinsey visie op \u2018immersive technologies\u2019\u2019 <\/h4><\/div><\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Jan Kamphuis<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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1 augustus 2024<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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In deze blog wil ik in gaan op een 2022 gepubliceerd rapport van Mc Kinsey over AR, VR, MR en XR. Vanuit mijn beeld doe ik\u00a0aanvullingen op dit rapport<\/strong>\u00a0op basis van mijn recente praktijk.<\/p>

Mc Kinsey geeft aan; 4 situaties te onderkennen;\u00a0Visualiseren los<\/em><\/strong>\u00a0van de omgeving, virtuele omgeving (VR headset),\u00a0Toevoegen<\/em><\/strong>\u00a0aan<\/em><\/strong>\u00a0de omgeving (AR tablet),\u00a0Toevoegen in<\/em><\/strong>\u00a0de omgeving (MR headset) , (MDR)*\u00a0Lokaliseren, plaatsen en visualiseren in<\/em><\/strong>\u00a0de geregistreerde omgeving. En onderscheid toepassing op gebied van; leren, productontwikkeling, data visualisatie over AR\/VR\/MR, one-off\u2019s zoals een virtual workout of een mode show<\/p>

Specifiek voor de bouwkolom wil ik daar in een kleine serie blogs een aantal mogelijkheden aan toevoegen (zonder de pretentie compleet te zijn)<\/p>

Voor nu in deze blog; Gerelateerd aan \u2018product ontwikkeling en ontwerp\u2019;<\/p>

In deze blog wil ik in gaan op een 2022 gepubliceerd rapport van Mc Kinsey over AR, VR, MR en XR. Vanuit mijn beeld doe ik aanvullingen op dit rapport op basis van mijn recente praktijk.<\/p>

Mc Kinsey geeft aan; 4 situaties te onderkennen;\u00a0Visualiseren los<\/em><\/strong>\u00a0van de omgeving, virtuele omgeving (VR headset),\u00a0Toevoegen<\/em><\/strong>\u00a0aan<\/em><\/strong>\u00a0de omgeving (AR tablet),\u00a0Toevoegen in<\/em><\/strong>\u00a0de omgeving (MR headset) , (MDR)*\u00a0Lokaliseren, plaatsen en visualiseren in<\/em><\/strong>\u00a0de geregistreerde omgeving. En onderscheid toepassing op gebied van; leren, productontwikkeling, data visualisatie over AR\/VR\/MR, one-off\u2019s zoals een virtual workout of een mode show<\/p>

Specifiek voor de bouwkolom wil ik daar in een kleine serie blogs een aantal mogelijkheden aan toevoegen (zonder de pretentie compleet te zijn)<\/p>

Voor nu in deze blog; Gerelateerd aan \u2018product ontwikkeling en ontwerp\u2019;<\/p>

– Effectieve afstemming op een integraal AR\/VR\/MR model gevoed met onderwerp specifieke modellen van andere afdelingen en bedrijven. Zonder problemen verschillende bron-modellen en verschillende LOD\u2019s in 1 view.<\/p>

– Ondersteuning in het klant keuze proces bij een bouw project ontwikkeling. Wat betekenen de keuzes die de architect of ontwerper gemaakt hebben voor mij als klant? Met VR en MR hoef ik de interpretatie van platte tekening naar visualisatie (in mijn hoofd) niet te doen en ben ik veel zekerder van mijn keuze of van de alternatieven<\/p>

– VR voor nieuwe situaties<\/p>

– MR voor verbouwing van bijvoorbeeld een winkel<\/p>

– Vereenvoudigd aanbieden van alternatieven door middel van een combinatie met Generative Design of het organiseren van Design Opties. Uit de vele mogelijkheden wordt op basis van KPI\u2019s een beperkt aantal geselecteerd. De klant krijgt niet 1 architect ontwerp maar meerde alternatieven die alle in VR\/MR te beleven zijn.<\/p>

– AI gegenereerde gevelbeelden waarbij de alternatieven in AR\/VR\/MR ter keuze worden aangeboden.<\/p>

– Geautomatiseerde verwerking van gewenste aanpassingen\/ keuzes op het bestaande ontwerp en bij de omzetting naar werkvoorbereiding. Daar zit veel repetitie werk. Zodoende krijgt de engineer meer tijd voor de punten die echt aandacht nodig hebben.<\/p>

\u00a0<\/p>

Zie rapport Mc Kinsey\u00a0Technology Trends<\/strong>\u00a0<\/strong>Outlook 2022<\/strong>\u00a0<\/strong>Immersive-reality technologies<\/strong><\/p>

Wilt u op een of meerdere mogelijkheden wat verder doorpraten? Laat svp weten wat en hoe en ik kom graag bij u langs of als dat beter uit komt kan dat eventueel ook eerst in een Teams meeting.<\/p>

De volgende blog in deze kleine serie gaat over \u2018precies visualiseren en plaatsen in een geregistreerde werkelijkheid\u2019<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/header>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

McKinsey Technology Trends Benieuwd naar de mogelijkheden van AR, VR, MR en XR? Uit mijn praktijk voeg ik toe aan de Mc Kinsey visie op \u00e2\u20ac\u02dcimmersive technologies\u00e2\u20ac\u2122\u00e2\u20ac\u2122  Jan Kamphuis 1 augustus 2024 Download hier In deze blog wil ik in gaan op een 2022 gepubliceerd rapport van Mc Kinsey over AR, VR, MR en XR. […]<\/p>\n","protected":false},"author":4,"featured_media":2246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-2230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog_post"],"yoast_head":"\nMcKinsey Technology Trends - Building Virtuality<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/buildingvirtuality.com\/en\/nieuws_mckinsey\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McKinsey Technology Trends - Building Virtuality\" \/>\n<meta property=\"og:description\" content=\"McKinsey Technology Trends Benieuwd naar de mogelijkheden van AR, VR, MR en XR? Uit mijn praktijk voeg ik toe aan de Mc Kinsey visie op \u00e2\u20ac\u02dcimmersive technologies\u00e2\u20ac\u2122\u00e2\u20ac\u2122  Jan Kamphuis 1 augustus 2024 Download hier In deze blog wil ik in gaan op een 2022 gepubliceerd rapport van Mc Kinsey over AR, VR, MR en XR. 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Uit mijn praktijk voeg ik toe aan de Mc Kinsey visie op \u00e2\u20ac\u02dcimmersive technologies\u00e2\u20ac\u2122\u00e2\u20ac\u2122  Jan Kamphuis 1 augustus 2024 Download hier In deze blog wil ik in gaan op een 2022 gepubliceerd rapport van Mc Kinsey over AR, VR, MR en XR. 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